Rich Friel AI Automation Partner

ABOUT

Most AI agencies have never run a venue. I have.

Twelve years managing hospitality operations — rosters, payroll, BAS, reconciliations, liquor and gaming compliance, food safety, AML. I know exactly which jobs steal your evenings, because they used to steal mine.

Now I bring AI into the day-to-day admin of pubs, motels, taverns, caravan parks and small hotel groups, so it quietly disappears. I sell time and money saved — not tech jargon.

No 40-page proposals. Just workflows that save hours, measured in hours.

12+

years running venues

5+ hrs

back per week, per venue

100%

remote — anywhere in Australia

1

person accountable — me

HOW I WORK

No middlemen, no outsourcing

Every workflow is designed, built and maintained by me — the same person who ran a venue for twelve years. If something breaks, you call the person who built it, not a support queue.

Let's find your first workflow